INTEGRATED COMMUNICATIONS
We help technology companies build their brands, shape markets, outshine competitors and connect with the audiences and influencers who fuel business growth.
Our Approach
We apply an overarching, integrated strategy across digital channels in the right places, to reach the right people. This allows our clients to create and participate in meaningful and measurable conversations with their key audiences, building thought leadership, industry awareness and new customers… all of which ultimately drives the bottom line.
Strategy
We take the time to fundamentally understand the heart of your company, research your industry, and review all analytical data. We want to know not only what you do but why you do it. We’ll pin point the benefits, features, and values that makes you exceptional.
- Market & Competitor Analysis
- Messaging & Positioning
- Audience Identification & Targeting
- Customer Journey Mapping
- Thought Leadership / POV Programs
- Analytics – Performance & Strategy
- Company & Product Launches
Digital & Social
With our award-winning social media team, Trier will creatively engage and interact with your audience and spread your message to new customers. Best of all – we create social media campaigns and manage the digital marketing efforts for your company.
- Omni-Channel Campaign Development and Management
- Visual & Interactive Design – Web, Digital, Print, Social, Advertising, Etc
- Social Media Strategy
- Community Management
- On-going Analytics and Digital Presence Management
- User Engagement
- “Live” Event Facilitation
- SEO (Search Engine Optimization)
- Digital Advertising: Native Advertising, PPC/Paid Search, Social Media
- Advertising, Display Advertising
- Website Content Management
Content Marketing
Our content marketing team of seasoned industry professionals help you craft your key brand messaging and corporate/product stories in the most impactful way possible. We set you up for success by making all content optimized for social media, search engines, and trackable for measurement.
- Blog Posts & Contributed Articles
- Repackaging Content for Different Channels
- Website & Design Content
- Infographics
- Ebooks
- Video Storytelling
- Script Writing
- Presentation Materials
- Whitepapers
- Tip Sheets
- Presentation Materials
- Video Production
- Email Campaign Development
PR & Communications
We deliver creative strategy and expertise to help technology companies – big and small and in between – craft the right story, at the right time, to the right audience.
- Media Relations
- Influencer Marketing
- Analyst Relations
- Speaking Engagements
- Awards & Reviews Programs
- Event / Trade Show Support
- Media Training
Cross-Platform Measurement & Optimization
Trier and Company provides a rich understanding of the quantitative and qualitative successes of your programs.
- We apply a data-driven mentality to all decisions when crafting campaigns from crafting the perfect strategy to executing across traditional and digital channels.
- Cross practice collaborative reporting is delivered on a monthly basis.
- We generate comprehensive client reporting that identify the true KPIs of a campaign.
- Measurable outcomes allow us to provide strategic guidance going forward as a true brand partner.
Strategy
We take the time to fundamentally understand the heart of your company, research your industry, and review all analytical data. We want to know not only what you do but why you do it. We’ll pin point the benefits, features, and values that makes you exceptional.
- Market & Competitor Analysis
- Messaging & Positioning
- Audience Identification & Targeting
- Customer Journey Mapping
- Thought Leadership / POV Programs
- Analytics – Performance & Strategy
- Company & Product Launches
Digital & Social
With our award-winning social media team, Trier will creatively engage and interact with your audience and spread your message to new customers. Best of all – we create social media campaigns and manage the digital marketing efforts for your company.
- Omni-Channel Campaign Development and Management
- Visual & Interactive Design – Web, Digital, Print, Social, Advertising, Etc
- Social Media Strategy
- Community Management
- On-going Analytics and Digital Presence Management
- User Engagement
- “Live” Event Facilitation
- SEO (Search Engine Optimization)
- Digital Advertising: Native Advertising, PPC/Paid Search, Social Media Advertising, Display Advertising
- Website Content Management
Not sure where to start? Social Audit measures, evaluates, interprets, optimizes and improves the digital footprint of an organization’s social media and digital marketing performance. Learn More >
Content Marketing
Our content marketing team of seasoned industry professionals help you craft your key brand messaging and corporate/product stories in the most impactful way possible. We set you up for success by making all content optimized for social media, search engines, and trackable for measurement.
- Blog Posts & Contributed Articles
- Repackaging Content for Different Channels
- Website & Design Content
- Infographics
- Ebooks
- Video Storytelling
- Script Writing
- Presentation Materials
- Whitepapers
- Tip Sheets
- Presentation Materials
- Video Production
- Email Campaign Development
PR & Communications
We deliver creative strategy and expertise to help technology companies – big and small and in between – craft the right story, at the right time, to the right audience.
- Media Relations
- Influencer Marketing
- Analyst Relations
- Speaking Engagements
- Awards & Reviews Programs
- Event / Trade Show Support
- Media Training
Cross-Platform Measurement & Optimization
Trier and Company provides a rich understanding of the quantitative and qualitative successes of your programs.
- We apply a data-driven mentality to all decisions when crafting campaigns from crafting the perfect strategy to executing across traditional and digital channels.
- Cross practice collaborative reporting is delivered on a monthly basis.
- We generate comprehensive client reporting that identify the true KPIs of a campaign.
- Measurable outcomes allow us to provide strategic guidance going forward as a true brand partner.
156 2ND STREET SAN FRANCISCO, CA 94105 | (415) 285-6147 | INFO@TRIERCOMPANY.COM